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HLAGH Monthly Membership Meeting “The State of Tourism in Houston “
June 18 @ 11:30 am - 1:30 pm$35.00 – $50.00
Leisure travel to Houston is on an upswing but are you getting your piece of the pie? Join us for this informative luncheon where you will learn how you can capitalize on this ever growing segment of travelers – no matter what part of Houston you are in.
You will also receive the latest numbers on leisure travel to Houston and learn about new tools that are available to you to help you attract leisure travelers to your hotel.
Jorge Franz has been working for the Houston office since 2001 and in this capacity, is in charge of promoting Houston as a great place to visit. As a part of the realignment with Houston First his responsibilities include working with travel trade to create to new initiatives that show measurable returns to Houston hospitality partners and new economic impact to Houston. He is also spearheading efforts to deploy the “Houston Marketplace” – an initiative where travelers can buy authentic Houston experiences.