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October Monthly Membership Meeting – Featuring Dr. James Petrick Texas A&M University Recreation, Park & Tourism Science
October 20, 2022 @ 11:30 am - 1:30 pm$45.00 – $500.00
Jim Petrick is a Full Professor, Research Fellow, and the Associate Department Head for Graduate Studies in the Department of RPTS at Texas A&M University. His research interest focuses on applying marketing and psychology principles in the context of tourism services. Pursuant to this interest, his research has concentrated on understanding tourists’ purchase behaviors, to assist in adequately marketing to them and the physiological effects travel has on the tourist. His Tourism Marketing Lab currently consists of 8 students (6 Ph.D. and 2 M.S.) and is likely the largest and most productive of its type in North America.
11:00 a.m. – 11:30 a.m. – Pre-Allied Member Meeting
11:30 a.m. – Noon – Registration and Networking
Noon – 1:15 p.m. – Luncheon and Program